Customer Relation Management
CRM (Customer Relationship Management) is a system designed to manage interactions with customers, streamline sales processes, and enhance customer service. It helps businesses organize client data, track leads, automate follow-ups, and analyze customer behavior. CRM solutions often include features like contact management, email marketing, sales pipeline tracking, and reporting tools. Modern CRMs integrate with various platforms, such as social media, e-commerce, and customer support systems, improving efficiency and customer engagement. By leveraging automation and analytics, CRM enables businesses to build stronger relationships, increase sales, and optimize overall customer experience.
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